No matter who you are or what you love to do, Milwaukee has something for you. From thrifting on Brady Street to taking a boat ride along the Riverwalk, Cream City offers many experiences and activities.
For first-year college students looking to explore beyond campus and get to know their new city, here are the top five things to do in Milwaukee.
Head to a festival
Milwaukee is dubbed “the city of festivals” for a reason. With more than 100 annual festivals, you’ll never be short on entertainment here.
While summer brings the biggest draw with Summerfest, “The World’s Largest Music Festival,” fall makes way for Oktoberfest, a lively celebration of German culture, and HarborFest—a great way to enjoy lake life with friends and family.
Whether you are interested in music, food or just soaking up the festive atmosphere, Milwaukee’s festivals are a must-see for anyone looking to explore the city. If you’re looking for upcoming festivals, check out the Milwaukee events website.
Check out the Milwaukee Public Market
If you’re hungry or looking for a place to hang out, head to the Milwaukee Public Market. Located in the Historic Third Ward, the marketplace has everything from seafood to artisanal cheeses.
Grab a coffee between classes at Anodyne Coffee Roasting Co. or snack on a homemade “cakesicle” from C. Adam’s Bakery. Upstairs seating at the market gives students a spot to relax, catch up on homework and hang out with friends — all while watching the hustle and bustle of the market below. It’s a perfect place to sip your coffee and soak in the Milwaukee atmosphere.
Explore Milwaukee’s lakefront
Milwaukee’s lakefront is one of the city’s best features, and it’s perfect for students looking to get outside and appreciate the warm weather.
Consider taking a stroll with some friends along the Riverwalk. For students looking to get in the water, you can rent paddle boards, kayaks or small sailboats at Pedal & Paddle Milwaukee Tavern or Lakeshore Paddle Sports Rentals — both a short walk from campus.
On colder days, head to McKinley Beach, grab a blanket and have a picnic with friends. For warmer months, consider heading to Bradford Beach to join a volleyball game.
Milwaukee’s lakefront is a great place to clear your head, catch up on homework or unwind on the shoreline with friends.

Watch a game at Fiserv Forum
Sports fans should check out Fiserv Forum, home of the Milwaukee Bucks. Students can take advantage of discounted student tickets for NBA games, preseason matchups and concerts. The venue also hosts wrestling, comedy shows and other special events.
However, it is best known at Marquette for being the home of the men’s basketball team. Experience the student section by grabbing a discounted ticket through the Marquette Athletics website or at the student ticket window before the game.
Even if sports aren’t your thing, the forum still has plenty to offer. Bring some friends and check out the Deer District Plaza. Grab some food at a taco truck, check out some of the pop-up installations or just hang out and enjoy the lively surroundings.
Get involved in on-campus fun
If you’re looking for a way to make friends and expand your horizons, getting involved in Marquette’s student organizations is a great place to start. With more than 250 clubs, Marquette has something to offer students of all interests.
From academic organizations, hobby-focused clubs and even cultural communities, Marquette has it all. Students looking to get involved should check out the Marquette Club Portal, where you can browse clubs, see meeting times and events and sign up for the clubs that spark your interest.
From outdoor adventures to mental health advocacy, there’s something for everyone — go for a hike with the Outdoor Adventure Club or help make a difference with Active Minds. For students interested in starting their own clubs, visit the Student Engagement Services office in Alumni Memorial Union Room 121 or contact the office at (414) 288-7250.
This story was written by Allison Scherquist. She can be reached at [email protected].

