Marquette Wire

Behind-the-scenes look at the Father Marquette Snapchat

Hang on for a minute...we're trying to find some more stories you might like.


Email This Story






Despite approaching his 380th birthday this spring, Father Marquette remains current through his Snapchat, which is run by the Office of Marketing and Communication.

snapchat 3

Photo courtesy of Father Marquette on Snapchat

Sarah Eslyn, the social media and communications coordinator at the College of Business Administration, said the Father Marquette Snapchat is a team effort involving the comedic style of staff and student social media interns.

There are two Father Marquette figures OMC uses for the snaps – a life-size cutout and a smaller statue. While the life-size cutout sometimes appears on the Snapchat, the office tries to remain consistent by mainly using the smaller statue.

“We have to be authentic with our humor when Father Marquette is Snapchatting,” Eslyn said in an email. “If we try too hard, the story will not connect with students.”

In an effort to remain authentic, there is little strategy to construct the Snapchats.

“(The process) is more just like what we feel like doing that day,” said Rose Littlefair, a senior in the College of Communication and a social media intern.“We run around with him to various events around campus and kind of integrate him into that.”

snapchat 2

Photo courtesy of Father Marquette on Snapchat

Dan Barrett, a junior in the College of Communication and a former social media intern, said making content was a bit like going on adventures with Father Marquette.

Some of Eslyn’s favorite moments have been when Father Marquette relates to common student frustrations, such as studying, sleep deprivation and the weather.

The small statue has been through hardship during its time on Snapchat.

“(Previous social media interns) lost the statue at graduation, so this is another one,” Littlefair said. “The previous statue before that had the head fall off.”

Despite Father Marquette’s struggles, his Snapchat received primarily positive feedback from both current Marquette students and alumni.

“Whenever we got feedback it was like, ‘Hey, you guys are doing a good job, it’s really funny. We want more of this'” Barrett said. “Really never negative.”

Kennedy Perkins, a freshman in the College of Communication, heard about the Father Marquette Snapchat from the university’s home page and now follows the account.

“I think it’s funny and creative,” Perkins said.

snapchat 1

Photo courtesy of Father Marquette on Snapchat

There are some, however, who are still hesitant about whether to follow the account or not.

“I begged all my friends to follow the Father Marquette Snapchat,” Littlefair said. “(But) it was really hard to get my friends to follow (it,) just because my friends were just like, ‘Ah, I don’t want to follow him, that’s stupid.'”

Kennedy Furnace, a freshman in the College of Arts & Sciences, said Father Marquette is important on campus, but she has not looked him up on Snapchat.

“I haven’t really felt the urge to, and I probably won’t,” she said.

But this has not deterred Father Marquette from going on his next adventure.

The exact amount of followers for the Father Marquette Snapchat account is unknown, although it is estimated to be around 1,500 to 2,000 people.

Print Friendly, PDF & Email

Leave a Comment

If you want a picture to show with your comment, go get a gravatar.




Navigate Right
Navigate Left
  • Behind-the-scenes look at the Father Marquette Snapchat

    Metro & Politics

    Near West Side area receives $1.3M HUD grant

  • Behind-the-scenes look at the Father Marquette Snapchat

    Metro & Politics

    Students learn to register to vote with Milwaukee organizations

  • Behind-the-scenes look at the Father Marquette Snapchat

    Metro & Politics

    New Law School poll shows Evers, Baldwin leading

  • Behind-the-scenes look at the Father Marquette Snapchat

    Metro & Politics

    17 years later, Marquette community remembers Sept. 11

  • Behind-the-scenes look at the Father Marquette Snapchat

    Higher Education

    Student expelled after spring semester photo controversy

  • Behind-the-scenes look at the Father Marquette Snapchat

    Higher Education

    Wisconsin Supreme Court rules in McAdams’ favor, remands case back to Circuit Court to award damages

  • Behind-the-scenes look at the Father Marquette Snapchat

    Metro & Politics

    New numbers released from Marquette Law School Poll

  • Behind-the-scenes look at the Father Marquette Snapchat

    Journal

    Fight against gun violence continues after March for Our Lives

  • Behind-the-scenes look at the Father Marquette Snapchat

    Crime & Safety

    Jane Doe legal team to file motion to compel documents

  • Behind-the-scenes look at the Father Marquette Snapchat

    Crime & Safety

    Mascari challenges constitutionality of implied consent law